top of page

Empower Your Business with Guardian Business Coaching
Unlock Your Business Potential with Expert Coaching
![[HERO] Are You Leaving 30% of Your Profit on the Table? The 12-Lever Assessment That Reveals Exactly Where](https://cdn.marblism.com/EHF3wimKJKb.webp)
![[HERO] Are You Leaving 30% of Your Profit on the Table? The 12-Lever Assessment That Reveals Exactly Where](https://cdn.marblism.com/EHF3wimKJKb.webp)
Are You Leaving 30% of Your Profit on the Table? The 12-Lever Assessment That Reveals Exactly Where
For many business owners, the solution to a stagnant bottom line always seems to be "more." More leads, more sales, more hours, and more hustle. We are conditioned to believe that if we aren't grinding 80 hours a week, we aren't trying hard enough to grow. But what if the growth you’re looking for isn't found in more work, but in better strategy? At Guardian Business Coaching, we frequently find that the average small to mid-sized business is leaving 30% or more of its potent
Shawn Degan
21 hours ago5 min read
![[HERO] The](https://cdn.marblism.com/ep1twvzP5xp.webp)
![[HERO] The](https://cdn.marblism.com/ep1twvzP5xp.webp)
The 'Bucket with Holes' Theory: Why Most Businesses Leak 30% of Their Revenue (And Don't Even Know It)
You've probably been there: working late, stressed about cash flow, wondering why the money coming in never seems to match the effort you're putting in. So you do what most business owners do: you spend more on marketing. More ads. More leads. More "hustle." But here's the hard truth: You're trying to fill a bucket that has holes in it. And no matter how much water (revenue) you pour in, it keeps leaking out the bottom. The real kicker? Most business owners don't even realize
Shawn Degan
21 hours ago5 min read
![[HERO] Struggling For Profit Growth? 7 Reasons Your Marketing Spend Isn](https://cdn.marblism.com/MGlyv04CDx0.webp)
![[HERO] Struggling For Profit Growth? 7 Reasons Your Marketing Spend Isn](https://cdn.marblism.com/MGlyv04CDx0.webp)
Struggling For Profit Growth? 7 Reasons Your Marketing Spend Isn't Converting to Bottom-Line Results
Let me guess, you're dumping money into marketing. The leads are coming in. Your CRM is fuller than it's ever been. But when you look at your bank account at the end of the month, you're scratching your head wondering where all that investment actually went. Sound familiar? Here's the uncomfortable truth: More leads won't fix a broken profit system. I see this all the time with business owners who come to Guardian Business Coaching. They think their problem is traffic. They t
Shawn Degan
5 days ago5 min read
![[HERO] Are You Tracking the Right Numbers? 12 Profit Levers Most Business Owners Ignore](https://cdn.marblism.com/bgJI7Fj5nnb.webp)
![[HERO] Are You Tracking the Right Numbers? 12 Profit Levers Most Business Owners Ignore](https://cdn.marblism.com/bgJI7Fj5nnb.webp)
Are You Tracking the Right Numbers? 12 Profit Levers Most Business Owners Ignore
Let me ask you something: What number did you check first thing this morning when you opened your business dashboard? If you're like most business owners, you went straight to revenue. Maybe you glanced at your bank balance. Perhaps you checked yesterday's sales numbers. Here's the problem: you're flying blind. Revenue is a vanity metric. It tells you what's coming in the door, but it says nothing about what's actually staying in your pocket. And if you're only tracking top-l
Shawn Degan
Feb 125 min read
![[HERO] The](https://cdn.marblism.com/gFdaGJAb9h7.webp)
![[HERO] The](https://cdn.marblism.com/gFdaGJAb9h7.webp)
The 'Bucket with Holes' Theory: Why You Don't Need More Leads to Double Your Profits
Let me guess: You've been told the solution to your profit problem is more leads . More Facebook ads. More Google spend. More webinars. More funnels. More traffic. More, more, more. And you've tried it. You've increased your marketing budget. You've hired the agency. You've launched the campaign. And sure, maybe you got more leads. Maybe even more sales. But your profit? Still stuck. Or worse, shrinking. Here's why: You're pouring water into a bucket full of holes. The Bucke
Shawn Degan
Feb 115 min read
![[HERO] From Tactical Failure to Strategic Success: How to Stop Being a](https://cdn.marblism.com/ai9kZGKT5Tc.webp)
![[HERO] From Tactical Failure to Strategic Success: How to Stop Being a](https://cdn.marblism.com/ai9kZGKT5Tc.webp)
From Tactical Failure to Strategic Success: How to Stop Being a 'Ghost' in Your Own Home
I'll never forget the moment I realized I'd become a ghost in my own home. It was a Tuesday afternoon. I was in the shower: finally: after a 14-hour day of back-to-back client calls, putting out fires, and "urgent" emails that couldn't wait. The water was hot, my shoulders were starting to unclench, and for about 90 seconds, I felt like a human being again. Then my phone rang. Without thinking, I jumped out mid-rinse, soap still in my hair, water pooling on the bathroom floor
Shawn Degan
Feb 114 min read
bottom of page